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The Balance of Work and Woke

Originally Aired on October 25, 2023

What do acronyms like DEI, DEI&B, and ESG mean for brands today? What felt like a groundswell of visibility and diversity back in 2020, may feel like a tightrope for marketers today. While often advocacy is in our hearts, how does it really affect the bottom line? And what does it mean for future investments in the AANHPI audience? This panel is a conversation between marketers about how brands can embrace ESG and DE&I as core strategic business goals.

Patricia Ratulangi, VP, Global Communications – Diversity, Equity & Inclusion, Nielsen
Alisa La, Manager of Public Policy & Government Relations, McDonald’s Corporation
Alexandra Cho, Director of Strategy, IW Group

Genny Hom-Franzen, Executive Director, 3AF