LOS ANGELES, CA – August 9, 2020 – During this difficult time many have been hit hard, especially those in the Asian American community. While our primary focus at 3AF is educating marketers about the importance of the Asian American consumer segment and facilitate collaboration between all stakeholders in the Asian American marketing industry, we’ve turned our main attention now to doing whatever we can to help the Asian American community.
Many small Asian American businesses are struggling to survive. Xenophobic attacks are escalating nationally and many businesses are dealing with layoffs, shortened hours or even closure. Our organization has always been a champion for our community, and we need your help.