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Asian American Consumer Market Research: Getting it Right

Originally Aired on October 16, 2024

In this exclusive webinar, Amy Siadak, President and CEO of House of Marketing Research, will share strategies for understanding the Asian American consumer, one of the most influential and fast-growing market segments. The session will focus on developing a comprehensive market research strategy that aligns with both consumer needs and internal company dynamics, ensuring broader business goals are met. Attendees will explore innovative tactics tailored to this diverse consumer group, essential for succeeding in today’s competitive landscape.

Speaker:

Amy Siadak, President and CEO, House of Marketing Research

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