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Category:
3AF in the news
Indrajit Majumdar to lead Asian American Advertising Federation
February 11, 2021
The American Bazaar, February 11, 2021
3 Thoughts on Elevating the Asian Voice and Inclusion in Marketing
January 25, 2021
Blog post - Marvin Chow, January 25, 2021 https://www.linkedin.com/pulse/3-thoughts-elevating-asian-voice-inclusion-marketing-marvin-chow/
Three ways for Brands to Reach Indian Americans in a Nuanced, Relevant Way
November 16, 2020
WARC, November 16, 2020 https://www.warc.com/newsandopinion/news/how-to-engage-indian-americans-in-nuanced-ways/44360 Download PDF
How digital algorithms are failing consumers – and what marketers can do about it
October 17, 2020
WARC, October, 2020 Download PDF
Why marketers must correct their historic underinvestment in reaching Asian Americans
October 17, 2020
WARC, October, 2020 Why marketers must correct their historic under- investment in reaching Asian Americans Why marketers must correct their…
Ad Council Launches API Anti-racism “Fight the Virus.Fight the Bias” Campaign – Asian American Advertising Federation (3AF) pledges full collaboration.
August 17, 2020
Filipino Press, August 15-20, 2020 https://issuu.com/awodigitaledition/docs/filipino_press_111414?fr=sZWYxNTQwNjcx
Majority of Asian American Ad Pros Polled Encounter Pandemic Bias
April 13, 2020
AdWeek, April 13, 2020 https://www.adweek.com/agencies/majority-of-asian-american-ad-pros-polled-encounter-pandemic-bias/
Racism is Contagious Map Rising Anti-Asian Hate Incidents
April 8, 2020
AdWeek, April 8, 2020 https://www.adweek.com/agencies/racism-is-contagious-map-rising-anti-asian-hate-incidents/
As Racist Acts Against Asian Americans Persist This Agency Aims to WashTheHate
March 27, 2020
AdWeek, March 27, 2020 https://www.adweek.com/creativity/as-racist-acts-against-asian-americans-persist-this-agency-aims-to-washthehate/
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