JOBS

Job Description:

The Social and Digital Marketing Manager is responsible for designing and overseeing the implementation of social media and digitally-based marketing campaigns for the agency’s roster of clients. This includes, but isn’t limited to, developing strategies to build award-winning campaigns, maximizing reach through creative solutions and consumer engagement that are conducive to demonstrable ROI. This role will require the candidate to have experience and expertise in both the Asian American and general consumer markets.

ESSENTIAL FUNCTIONS:

• Design, implement and lead social media and digital marketing strategies for multiple accounts (including an Asian beauty brand, aleading quick service restaurant, and IW Group brand)
• Manage large-scale, high visibility projects and possess excellent time management and organization skills, with a reputation for flawless execution and management
• Serve as main client point of contact for social media and digital campaigns
• Supervise digital content development and production
• Write dynamic copy for social media posts and ads in brand voice
• Identifying, researching and negotiating social influencer partnerships; from contract to content
• Conduct social listening and audits that can be converted to insights, learnings and takeaways
• Maintain a high awareness of pop culture, industry trends and technologies
• Research benchmark trends and audience preferences related to client industries and multicultural communities
• Participate in key account group brainstorms, strategy and creative sessions, contributing digital/ interactive/ media/influencer ideas
• Set specific objectives and report on KPIs
• Effectively communicate and educate staff and clients about new media and developments in the industry

OTHER FUNCTIONS:

• Participate in new business pitches and opportunities
• Engage in professional and community organizations related to the agency’s and client’s business/industry
• Other duties as assigned

MINIMUM JOB REQUIREMENTS:

Education: 

• Minimum of a Bachelor’s Degree in Marketing, Public Relations, Communications or a related field of study required

Experience: 

• Minimum of 3-5 years professional work experience with clients and developing business within an award-winning public relations, digital agency or entertainment company
• Minimum of 2 years in a client-facing managerial role or above
• Relevant experience in social influencer relations
• Relevant experience across key social media properties including, but not limited to, Facebook, Twitter, YouTube, Tik Tok, Clubhouse, Pinterest, Instagram, blogs, etc.
• Content distribution expertise spanning owned, earned, and paid digital channels
• Played a pivotal role in notable campaigns
• Asian American / multicultural marketing knowledge and experience highly preferred

Knowledge, Skills and Abilities:

• Must have excellent client relations/people skills
• Excellent communication skills (verbal, written and editing)
• Strong negotiation and delegation skills
• Highly developed strategic, planning and creative social media and digital marketing skills
• Knowledge of the digital and social multicultural and general market media landscape
• Knowledge of paid social platforms, including but not limited to Facebook and Google ads
• Understanding of creative aesthetics and attention to detail in all creative matters
• Must possess good organizational skills, demonstrated initiative, flexibility, sound judgment and a positive attitude
• Must possess ability to multi-task and effectively manage deadlines
• Ability to create budgets and monitor expenditures
• Ability to play a critical role in pitching reporters
• Proficiency in all basic software (i.e. MS Office) and social media platforms
• Stay up to date with current technologies and trends in social media, design tools and applications
• Commitment to getting the job done (aka willing to work long hours when necessary)
• Must be willing and able to travel
• A great sense of humor

SUPERVISORY RESPONSIBILITIES:

Setting clear objectives for team members. Overseeing workflow and monitoring productivity. Providing guidance and support through coaching. Resolving issues within the team or on an individual basis offering constructive feedback as needed. Foster knowledge-sharing across all disciplines to ensure collaborative and informed work.

SUCCESS FACTORS:

• Passion for work and IW Group service offerings
• Work well as part of a team, with a range of people
• Cultural awareness and sensitivity
• Flexibility
• Ability to work under pressure and manage stress efficiently
• Highly motivated
• Demonstrate sound work ethics
• Ability to see other people’s point of view and cope with criticism

Job Description:

We have an exciting full-time opportunity for a Program Associate – Marketing to join SciLine.

This individual will play a leading role researching and implementing marketing strategies aimed at increasing the depth and breadth of SciLine’s journalist and scientist user base and, ultimately, maximizing the program’s public impact. A competitive candidate will have a concrete understanding of the principles and methods of marketing practices relevant to a mission-driven, nonprofit service, and ideally will have specific knowledge of or experience with the interests and needs of journalists and/or scientists. SciLine is looking for someone who is undaunted and even excited by the challenge of helping this young but increasingly influential program become an even more widely recognized and relied-upon service.

Are you ready to be a Force for Science? 

What You’ll Do

Marketing

• Create and annually revise, in collaboration with senior SciLine leadership, an updated marketing strategy and budget to facilitate growth of the full spectrum of SciLine’s services, to include email marketing, social media marketing, third-party marketing activities, and other approaches as appropriate.
• Manage and implement the SciLine marketing strategy, in collaboration with relevant staff.
• Identify new opportunities to boost SciLine’s reputation and expand awareness of SciLine’s services among the program’s two major audiences: scientists and journalists.
• Work closely with relevant SciLine staff to create and disseminate promotional materials, to potentially include print, multimedia, and SciLine-branded products.
• Work closely with relevant SciLine staff to identify outreach and engagement opportunities at conferences, events, and external meetings.
• Track and report on marketing activities, work closely with appropriate SciLine staff to help assess efficacy (e.g., through ROI analysis), and adapt strategy and budget as appropriate.
• In coordination with others on the SciLine team, seek out and implement new methods for tracking the reach and impact of SciLine’s work.

Website Production & Publishing

• Manage the day-to-day operations of SciLine’s WordPress-based website, including posting new and updated content, creating and publishing pages, and ensuring cross-site promotions are updated and coordinated to reflect SciLine’s activities and marketing strategy.
• Create registration forms and landing pages for upcoming events and oversee registration processes and follow-on duties such as coordinating post-event surveys of participants and notifications to registrants that event-related materials have been posted

Minimum Qualifications 

• Bachelor’s Degree in relevant field
• At least three years of experience in service-related marketing
• Familiarity with email, social media, third-party, and other digital outreach strategies for reputation building and encouraging brand awareness
• Interest in the cultures, dynamics, and professional practices of journalism and/or academic science
• Ability to build positive relationships with scientists and journalists, research institutions and news outlets, and scientific and journalistic professional organizations
• Sensitivity to social and ethical issues relevant to science and journalism, including issues relating scientific and journalistic integrity and the importance of extending the reach of public-service journalism into underserved communities
• Appreciation of SciLine’s commitment to diversity, equity, and inclusion as themes central to its mission and success
• Ability to work independently and on deadline, but enthusiastic about being part of a tight-knit, collaborative team.

Application Process 

Submit a resume, cover letter outlining qualifications and interest, and portfolio in the position by September 8, 2021. Applications are reviewed on a rolling basis. A Recruiter will contact you with next steps if you are selected for an interview.

AAAS is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender, gender identity, national origin, age, disability, veteran status, or other protected category. AAAS uses E-Verify to confirm the employment eligibility of all newly hired employees.

Job Description:

The NYU School of Professional Studies seeks a Visiting Clinical Assistant Professor of Integrated Marketing for the Division of Programs in Business effective September 1, 2021.

Faculty in this position will teach within our graduate, continuing education, or executive education programs; develop course curricula and new programs; advise students; collaborate with other faculty and industry partners; and engage with the broader NYUSPS academic community, as appropriate.  The typical teaching expectation is the equivalent of three courses in both fall and spring semesters. This faculty position will lead the launch of a new executive graduate program, and the successful candidate will have a strong professional working understanding of the priorities of senior leaders in Marketing and PR.  The ideal candidate bridges theory and practice, and has preferably worked in a senior industry role applying insights and analysis to the management of marketing and/or public relations functions. Candidates should have experience working with a diverse base of professionals and/or teaching a diverse population of students,

Visiting faculty appointments are for nine months and are renewable for up to one additional year.  All faculty members are expected to be active contributors to meeting the applied professional goals of the division and part of the continuing investments in research and pedagogy and corporate collaboration.

Reporting to the Associate Dean of the Division of Programs in Business, the visiting clinical assistant professor will work closely with the Academic Director of Integrated Marketing and Communications to implement the vision for expanding the division’s programs in marketing and communications, and to increase these initiatives’ profile and visibility locally, nationally and internationally.  The visiting clinical assistant professor will work directly with industry professionals and academics to advance the applied professional mission of the division and the department of Integrated Marketing and Communications.

Qualifications:
Candidates should have a minimum of a master’s degree and present evidence of a distinguished career as a practitioner and/or outstanding pedagogical skills, including classroom performance, curriculum development and teaching innovation in the areas listed above. Preference is given to candidates with a terminal degree in their area of expertise.

About the Division of Programs in Business
The NYU Division of Programs in Business provides applied, professional education for students interested in becoming leaders in the functional areas of a business: marketing, human resources, management and technology, finance.  Students from around the world are immersed in highly relevant curricular and co-curricular experiences that combine academic theory and the rich professional expertise of industry practitioners with global experience, rooted in New York City’s business community.  This creates a dynamic teaching and learning environment in which students gain and apply practical skills to solve complex, real-world problems of business and society. The Division of Programs in Business is committed to the School’s mission of bringing diverse and cross-disciplinary perspectives and the principles of inclusion into academics.

The Division of Programs in Business offers both credit and non-credit programs. In the most recent academic year, there were more than 2,000 graduate students in seven Master’s programs and 1,000 noncredit enrollments in various career advancement and continuing education programs.

APPLICATION INSTRUCTIONS
The review of credentials will begin immediately and will continue until the position is filled. For best consideration, please submit materials before the priority deadline of August 9, 2021.  Note: applications will still be considered after the priority deadline.

NYU appreciates all applications but can only respond to qualified candidates.

To apply, go to: apply.interfolio.com/90889

NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/sustainability.

EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity

Job Description:

ODK Media, Inc. is an online streaming media service provider.  Our core Platforms, OnDemandKorea.com, OnDemandChina.com, OnDemandViet.com and OnDemandLatino provide the opportunity to connect people with stories to create unique experiences.  We celebrate the best in entertainment, technology and culture across our services.

ODK Media has multiple open job positions. Please refer to our career page on the link below, where you will be able to apply directly for a job in our Fullerton Office.

To Apply: Please apply directly on the website by clicking on the job post.

Job Description:

ABOUT US

Intertrend, founded in 1991, has had the same goal since it opened 29 years ago—to help marketers reach the Asian American audience in a culturally relevant way to generate real business results. Since then, we have worked with the leading consumer brands in automotive, telecom, insurance, banking, financial services, entertainment, retail, packaged goods and energy to connect with Asian consumers.

We believe the heart of any successful marketing campaign lies in understanding the business challenge and how we can resolve that tension by connecting with the consumer in a culturally relevant way. We start by working with our clients and agency partners to set business and communication goals, uncover actionable insights that inform the strategy and creative, put into place a measurement plan and then track the performance of the campaign

SUMMARY

Works with multiple teams to help provide business and consumer insights and further develop marketing, communications, and/or business strategies.

WHO YOU ARE

· Passionate: Have a passion for Asian cultures, proficiency of an Asian culture is a plus.

· Left and right brained: Creative problem solver who works to inspire creative teams to come up with innovative ideas combined with an analytical thinker who has the strong ability to assess data and develop data-driven insights and stories to achieve business and marketing goals

· Half glass full: Optimistic and motivating. You see opportunities in challenges and inspire others to be bold, do more, and want more

· Curious: An insatiable desire to learn and discover the unknown, especially about people and business

· See the big picture and pay attention to the details: You tackle problems with a strategic mind regarding the entire perspective of a situation and at the same time appreciate details make the difference

RESPONSIBILITIES

• Discover and develop consumer insights
• Work with supervisor to design, conduct and manage consumer research (competitive analysis, exploratory, Clinic, testing, campaign trackers, etc.) and report out to internal teams and client
• Work closely with the Data Analytic team to analyze data and provide strategic recommendations
• Facilitate planning sessions and collaborate with internal team (Creative,Media, Accounts) to craft idea briefs and and present to partner Agencies and

  Clients

• Interpret and monitor cultural and social trends that are relevant to Intertrend and client’s business
• Work with the Business and Marketing Strategy team to identify business challenges, develop business models for emerging initiatives and develop solutions in order to help clients and Intertrend grow
• Proactively represent Agency to contribute during total market research, briefdevelopment, ideation, and briefing meetings with sound insights and

  perspective

KEY SKILLS

• Presenting and writing: Able to captivate your audience with your storytelling
• Insight mining: Able to extract critical insights from research and translate them into compelling stories to fuel strategy and creative development
• Analytics: Know how to collect and leverage data to drive strategic decision making and optimize performance
• Business acumen: Push and apply industry best practices into our existing and future work across all departments. Able to create synergies among teams and foster strategic partnerships with external parties

QUALIFICATIONS

• Bachelor’s Degree required. Major in Economic, Business, Marketing, Phycology, or Communication is preferred.
• 3-5 years of working experience in business development, business strategy, advertising, marketing, marketing research, or communications, etc.
• A strong work ethic, can-do attitude, curiosity to learn more, growth mindset,and a passion for matchmaking between brands and consumers.
• Proficiency of an Asian language is a plus

COMPUTER SKILLS

Personal Computer proficiency; MS Office preferred Keynote, Excel, PowerPoint. Google Drive

WORK ENVIRONMENT

Normal office environment. Occasional travel to supported markets or clients may be required.

Job Description:

Educational Testing Service (ETS), with headquarters in Princeton, NJ, is a global not for profit organization whose mission is to advance quality and equity in education. With more than 2,600 global employees, we develop, administer, and score more than 50 million tests annually in more than 180 countries at more than 9,000 locations worldwide.

We are currently seeking an experienced individual to manage digital experiences across our Global Higher Ed Business product portfolio. The incumbent will create visitor web experiences that tie seamlessly with media, demand gen and social campaigns, and drive quality visitor traffic and conversions/sign ups. The incumbent will also take a lead in digital strategy, interfacing with key contacts across the Global Higher Ed Business such as Brand, SBU, Academic Partnerships/Client Relations, SMG Marketing and Legal on messaging strategy, content development, and campaign execution.

Specific Responsibilities:

• Develop, manage and optimize Global Higher Ed Business product portfolio customer’s user communication touch points designed to increase engagement, adoption, and LTV with a data driven approach
• Manage agencies who help to support Global Higher Ed Business product portfolio for seamless execution including tracking to ensure key optimization
• Integrate analytics requirements into marketing initiatives and monitor reporting to suggest testing and adjustments to improve quality visitor traffic and conversions
• Improve online digital efficiency by optimizing landing page experiences for paid media, e-mail, social, thought leadership, webinar and event campaigns, to generate visitor engagement and conversions
• Adhere to ethical standards and comply with the laws and regulations applicable to the job function

Requirements:

• S. or B.A. degree in Marketing, Business Management or related area required
• MBA with Marketing concentration preferred (equivalent combination of education and experience from which comparable knowledge and abilities have been acquired)
• Minimum 5 years of experience developing/implementing strategic marketing plans, product launches, and related marketing programs
• Proficiency in Marketo
• Familiarity with ON24 (or similar webinar platform) and AWS (for knowledge, not execution)
• Understanding of traditional, digital and emerging marketing channels
• Strong knowledge of marketing concept and techniques to effectively develop marketing plans
• Ability to set marketing priorities, collect, manage and interpret research data
• Ability to anticipate changes in the demands of the market from early trends
• Working knowledge of budgeting process and practices sufficient to manage expenditures related to assigned marketing projects
• Financial skills are necessary to assist in the creation of competitive pricing models
• Strong problem-solving skills, ability to work independently and to manage multiple projects simultaneously highly desirable
• Proficiency in all Microsoft Office products
• Excellent verbal, written and interpersonal skills to enable process implementation across multiple divisions and effective client communications

We offer a competitive salary, comprehensive benefits, possible relocation assistance and excellent opportunities for professional and personal growth.

For a full list of position responsibilities and to apply please visit the following link: Strategic Marketing Manager

EDUCATIONAL TESTING SERVICE is an Equal Opportunity and Affirmative Action Employer of Women and Minorities.

EDUCATIONAL TESTING SERVICE is an Equal Opportunity and Affirmative Action Employer of protected Veterans and Individuals with Disabilities.

EDUCATIONAL TESTING SERVICE is a Drug-free workplace.

Job Description:

Job Description:

The Public Relations Manager serves as a leader within the Strategic Communications team responsible for developing external communications initiatives that enhance the St. Jude brand, expand its reach and visibility and drive engagement.

This individual supports the Director of Strategic Communications with the day-to-day management and operations of Public Relations, leading a team of professional communicators in the development of strategies across paid, earned, shared and owned (PESO). The Public Relations Manager will serve as a media point of contact and official spokesperson for ALSAC, which includes maintaining and nurturing relationships with media outlets and other key partners to drive coverage through storytelling to reach and expand target audiences.

• Requires knowledge ordinarily acquired through a Bachelor’s degree in Journalism, Business, Marketing, Communications or related field plus 5 years of experience preferably at an agency, client-side and/or news organization. Cause-marketing, charity, healthcare and/or multicultural PR experience preferred.
• A minimum of 2years of experience, preferably at an agency, client-side and/or news organization managing direct reports, which includes hiring, coaching, performance management.
• Experience in communications strategy, planning and implementation, including developing and implementing proactive media strategies and serving as an organizational spokesperson.
• Demonstrated ability to influence others to gain consensus or take action and keep leaders informed about key issues.
• Skilled at using monitoring/project management tools to manage reporting and media list building.
• Demonstrated understanding of research, analytics and marketing mix methodologies.
• Orientation to detail, deadlines, process and project management.
• Excellent attention to detail in order to coach and counsel team on best-in-class strategy development and detailed campaign evaluation.
• Ability to provide calm leadership and counsel to team, colleagues and senior leadership and maintain the highest standards of confidentiality and care.

ALSAC is an equal employment opportunity employer. 

ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.

Job Description:

Job Description:

The Senior Writer is responsible for working across Marketing and Communications teams and with business partners to ensure integrated and strategic copywriting for a variety of key public relations functions including the creation of media briefs, news releases, statements, talking points, speeches, social media posts and other messaging. Must be able to bring to life strategic initiatives and business priorities in an accurate, authentic, relatable and inspiring way to enhance the St. Jude brand. He or she serves as an individual contributor reporting to the Public Relations Manager.

• Requires knowledge ordinarily acquired through a Bachelor’s degree in English, Journalism, Marketing, Communications, Public Relations or related field.
• A minimum of 5 years of writing experience in corporate communications, journalism, public relations or marketing/advertising.
• Experience writing for senior executives or other business leaders. Requires a quick study – able to learn and channel a leader’s ‘voice’ and adapt to changing nature of the business.
• Ability to understand business priorities to craft compelling stories that advance the organization’s strategic goals. Understanding the industry and business is a must along with having an insatiable appetite for seeking out new information and angles to evolve messaging. Able to write for diverse audiences in ways that are authentic, relatable, engaging and inspiring.
• Demonstrated ability to influence others to gain consensus on messaging and keep leaders informed about key issues that may influence changes to copy.
• Wiling to prepare a variety of messages as compelling options for review.
• Orientation to detail, deadlines, process and project management.
• Ability to provide calm leadership and counsel in a clear and understandable manner while maintaining the highest standards of confidentiality and care.
• Thorough knowledge of English spelling, grammar and usage; and an oral fluency in English.
• Able to understand complex verbal or written instructions.
• Excellent typing skills and thorough knowledge of Microsoft Office programs.

ALSAC is an equal employment opportunity employer. 

ALSAC does not discriminate against any individual with regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, transgender status, disability, veteran status, genetic information or other protected status.

Website: https://alsacstjude.wd1.myworkdayjobs.com/en-US/careersalsacstjude/job/NEO—Tamer-Rashid-Building-OA/Sr-Writer—Public-Relations_R0005175-1?sc_icid=alsac-jobs-hero-btn-jobs

Job Description:

Start your new career journey with NAR, a certified Great Place to Work!

Organizational Overview:

The National Association of REALTORS® (NAR) is a team of professionals dedicated to providing world-class service to over 1.4 million REALTORS® working in the United States and around the world. The real estate industry is fast-paced and fast-changing–each year, our members participate in the sale, lease, and management of billions of dollars in real estate. As in every industry, our members’ value proposition is constantly being challenged by innovation.

It is our mission to help REALTORS® navigate that change and thrive in their careers. We cannot do that without the ideas, passion, and commitment from our talented employees. As our greatest assets, employees are offered their pick of competitive benefits/perks and flexible work options. NAR is certified as a Great Place to Work®. Our most successful employees are committed to our Core Values, which are:

Putting Members First
Leading Change
Advance Diversity and Inclusion
Giving Respect
Collaborating
Communicating

Position Summary:
As part of the Digital Strategy team, the Social Media Strategist will report to the Director, Digital Communications, and will be primarily responsible for social media strategy and managing NAR’s main social media channels.

Duties and Responsibilities:

• Collaborate with the Director, Digital Communications, NAR marketing team, and subject matter experts to create engaging content and campaigns for our main social media channels on Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, and any other emerging channels.
• Monitor and manage online crisis and issues strategy, in collaboration with Public Relations/Communications and Membership Experience teams.
• Maintain effective community management and responsiveness to comments and questions on NAR’s main social media channels and private Facebook group.
• Listen and engage on social media with members, associations, and real estate industry thought leaders, groups, and publications.
• Strengthen and grow online social networks to maximize engagement opportunities, establishing NAR’s credibility as a preeminent voice on our issues, expanding NAR’s audience reach, and fostering engagement by key influencers in support of NAR and its objectives.
• Run monthly and ad-hoc social media analytics reports and make recommendations for optimizations.
• Stay current on industry trends and technological developments, sharing this information and best practices to inform team members and evolve the social media strategy.
• Other duties, as assigned

Qualifications:

• Strong strategic thinker with excellent judgment and an ability to lead develop and deliver creative and engaging social media programs that are distinctive, measurable, and aligned with the association’s mission
• Expert on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, and other emerging platforms.
• Experience with Facebook Ads Manager and Campaign Planner, LinkedIn Campaign Manager, Twitter Ads, and Pinterest Ads Manager.
• Knowledge of Hootsuite and Brandwatch, with the ability to gather analytics and schedule posts.
• Experience with Adobe Creative Suite and a background in managing the creation of graphics, animations, and videos.
• Excellent copy editor with outstanding verbal and written communication skills.
• Experience in the real estate industry a plus.
• Demonstrates an enthusiasm for keeping abreast of industry trends, strategies, best practices, and emerging technologies.
• Ability to remain creative, diplomatic, calm under pressure. Ability to take initiative and act proactively.
• Ability to work collaboratively in cross-functional teams, and to foster communication and collaboration internally and externally.

Thrives in a team-driven environment as well as on independent assignments, meeting or beating self-set deadlines.

Job Description:

JOB QUALIFICATIONS
Minimum qualifications for the position include a bachelor’s or master’s degree in advertising, marketing, strategic communications and five years of professional experience. Special consideration will be given to applicants with at least ten years of professional advertising industry experience, past experience mentoring or supervising younger advertising professionals, and recent, established advertising work with major brands.

Responsibilities
Visiting faculty expectations include teaching 3-4 courses per semester (depending on service assignments), collaborating in the development and update of undergraduate curricula; bolstering multicultural advertising, strategy, data analytics, or experiential advertising course offerings that would appeal across departments; and being a dedicated participant in other Department and College service activities. Additional responsibilities may include advising student-related professional activities, acting as a liaison between the department and the industry, serving as a professional development facilitator and mentor to student-immersion programs (e.g., The Agency at UF, AAF, MAIP, AEF student competition), and building on momentum to improve diversity in the department and across the industry. The visiting lecturer appointment will be located at the University of Florida’s campus in Gainesville, FL.

INSTRUCTIONS
Applications must be submitted online via apply.interfolio.com/86877 . Applications must include an electronic copy of the following:
• A letter of interest summarizing the applicant’s qualifications and suitability for the position;
• Complete curriculum vitae;
• A statement on commitment to diversity and inclusion in teaching and mentoring;
• Names, addresses, e-mail addresses, and telephone numbers of at least three references.
• The Search Committee may request additional materials at a later time.