3AF 2017  Asian Marketing Summit, June 1-2

3AF 2017 Asian Marketing Boot Camp, May 31

Join us for the 3AF’s 2017 Asian Marketing Summit, June 1-2, in Los Angeles for a deep dive into reaching the fastest growing consumer segment. The largest national conference focusing specifically on Asian American marketing and advertising, the Summit is held only once a year. Don’t miss it!
The 3AF 2017 Asian Marketing Summit will include panels, keynote speakers and subject matter experts covering:

  • 3AF’s inaugural media consumption study
  • Recoding culture by a top executive at Buzzfeed
  • Building a successful diversity business case
  • Results from the latest National Asian American survey—a spotlight on public policy, immigration and race
  • Asian American small businesses—an integral part of our economy
  • Lunch keynote sponsored by Nielsen
  • Lessons from successful Asian small business entrepreneurs
  • Culture: A Pathway to Unstated Consumer Preferences
  • The rise of Korean drama
  • English language Asian media

Prior to the Summit, on May 31, the 3AF will present our 3AF Asian Marketing Boot Camp, designed for those new to Asian marketing/advertising or those who need a refresher course on the critical basics.  We will cover Asian Americans 101; the Asian media landscape; a case study by McDonald’s and how to avoid the biggest mistakes in Asian marketing. The 3AF Boot Camp is separate from the Summit and requires a separate registration fee.

Visit our event website to learn more and to register.   Early bird pricing ends April 30.

See you in Los Angeles!